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OnDemand Course: Forget Alignment: A 4-Step Process to Synergize Sales and Marketing and Generate Revenue

Forget Alignment: A 4-Step Process to Synergize Sales and Marketing and Generate Revenue

Sales and marketing alignment is a term that eludes most B2B companies. Blame it on egos and turf wars, the two disciplines have butted heads since the dawn of the functions.

OnDemand Course: Webinars 2.0 - How to Master the Art (and Science) of a Winning Marketing Webinar Program

Webinars 2.0 - How to Master the Art (and Science) of a Winning Marketing Webinar Program

According to a recent QLM/Osterman Research study, trade show and in-person seminar leads are 5 times more costly than online event leads. An estimated 66% of prospect research happens before talking to your...

OnDemand Course: Double or Triple Your Online Conversions, Leads and Sales by Creating and Testing Effective Landing Pages

Double or Triple Your Online Conversions, Leads and Sales by Creating and Testing Effective Landing Pages

All the traffic in the world won't earn you a dime unless your landing page can convert it into leads and sales. In this OnDemand Webinar, 'America's Top Copywriter', Bob Bly, will show you how to write and design...

OnDemand Course: Integrating Email and Social Media

Integrating Email and Social Media

While Facebook® and Twitter® logos abound in email marketing newsletters, sales pieces and even sender signatures, few reach true integration. In this ondemand course, we will show you how to go beyond buttons to...

Available as OnDemand Course, Video, Video, Video

OnDemand Course: Top Telemarketing Techniques in Today's Economy

Top Telemarketing Techniques in Today's Economy

In today's economic climate more and more business owners are facing the challenge of generating new sales. Small and mid-sized business owners were particularly hit hard and are in desperate need of information and...

OnDemand Course: Marketing With Twitter®: Tweet(TM) Strategies That Work

Marketing With Twitter®: Tweet(TM) Strategies That Work

Everyone is talking about online social networking. People are using Twitter®, Facebook®, LinkedIn® and other sites to develop relationships and create sales opportunities.

OnDemand Course: Designing Marketing Initiatives for iPad(TM) and iPhone(TM)

Designing Marketing Initiatives for iPad(TM) and iPhone(TM)

With such fast growth in technology strategies marketers face a huge challenge: What are the best practices for all players? How do brands engage? How can mobile technologies become more standardized and accessible when...

OnDemand Course: Using Pinterest(TM) to Connect with Your Customers, Get More Traffic and Make More Sales

Using Pinterest(TM) to Connect with Your Customers, Get More Traffic and Make More Sales

Are you looking for a new way to connect with your customers, drive traffic to your website and make more sales? If so, you'll want to find out more about Pinterest™ - the hottest new social media tool to hit the...

OnDemand Course: Capitalizing on Marketing Opportunities Provided by Free Google® Tools

Capitalizing on Marketing Opportunities Provided by Free Google® Tools

As one of the fastest growing and most profitable companies in history, Google® has had the luxury of providing business owners and marketers with a host of free tools and services.

Available as OnDemand Course, Video

OnDemand Course: 24 Winning Direct Mail Secrets and Trends that Can Double Response and Supercharge Your Profits

24 Winning Direct Mail Secrets and Trends that Can Double Response and Supercharge Your Profits

Direct Mail - in an online world - is one of the most effective media to use to generate leads and sales. Many marketers have found that using direct mail as part of an integrated marketing approach brings them...

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