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The Power of Video on Social Media: How to Make Your Brand Stand Out

OnDemand Webinar (60 minutes)

Billions of people watch social videos each month but more than 29 million videos were uploaded to Facebook®, Instagram®, YouTube®, and Twitter® in the last 30 days - during a pandemic.

So, you need to make your brand stand out if you want to harness the power of video on social media. Learn the latest strategies and tactics to help viewers find the videos they want to watch, and to maximize long-term viewer engagement and satisfaction. Discover how to craft compelling videos that entertain, inspire, educate, and enlighten consumers as well as boost the confidence of B2B buyers in key decision making moments. Get in-depth guidance on crafting a successful content marketing strategy on Facebook®, Instagram®, YouTube®, and Twitter®, including how to measure your results and adjust your strategy and tactics accordingly.

Attend this session to learn from a YouTube® guru and video marketing expert how to:

  • Discover how consumers and B2B buyers are using video in ever-evolving ways
  • Optimize your videos for each social video platform's search and discovery systems
  • Create great content that provides intrinsic value to your viewers
  • Find out how other brands are innovating with social video marketing
  • Explore how recent trends could have a lasting impact - even beyond the pandemic

Authors

Greg Jarboe, SEO-PR

Agenda

Discover How Consumers and B2B Buyers Are Using Video in Ever-Evolving Ways

Optimize Your Videos for Each Social Video Platform's Search and Discovery Systems

Create Great Content That Provides Intrinsic Value to Your Viewers

Find out How Other Brands Are Innovating With Social Video Marketing

Explore How Recent Trends Could Have a Lasting Impact - Even Beyond the Pandemic