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Product ID: 407775EAU

Avoiding Trademark and Copyright Legal Troubles: Protecting Your Rights and Your Business

OnDemand Webinar (59 minutes)

Gain an understanding on trademark and copyright legal aspects you need to know about and how to prevent infringements.The rise of the Internet and digital commerce has made copyright and trademark issues more critical than ever. Businesses, marketing professionals, advertising agencies, and attorneys will learn how to protect intellectual property rights for you and your clients. You also will discover how to avoid costly and disruptive lawsuits relating to copyrights and trademarks. You will understand how to recognize potential copyright and trademark assets, enforce registration of these assets, and engage in e-commerce without infringing others' intellectual property rights.


Mary Ellen Roy, Phelps Dunbar LLP


Protecting Your Copyrights and Avoiding Copyright Legal Trouble

• What You Can Copyright

• What Cannot Be Copyrighted

• How to Protect Your Copyrights

• How to Prevent Copyright Infringement

• When You Can Claim Copyright Fair Use

• How to Avoid Copyright Lawsuits

Protecting Your Trademarks and Avoiding Trademark Legal Trouble

• What You Can Trademark

• What Cannot Be Trademarked

• How to Protect Your Trademarks

• How to Prevent Trademark Infringement

• When You Can Claim Trademark Fair Use

• How to Avoid Trademark Lawsuits