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Product ID: 389831EAU
 

Marketing With Twitter®: Tweet(TM) Strategies That Work

OnDemand Webinar (86 minutes)

Everyone is talking about online social networking. People are using Twitter®, Facebook®, LinkedIn® and other sites to develop relationships and create sales opportunities. If you want to leverage social media to grow your business, you need to develop a strategy and a plan to connect and network on social networking sites.

By ordering these reference materials, you will learn how to use Twitter® to grow your business. These reference materials will cover tips and strategies to build a following on Twitter® and generate leads online. You will learn exactly what to post and how often to post it in order to create value for people, encourage viral marketing and attract clients. You will leave with new ideas on how to use Twitter® authentically to increase sales and maximize your profits.

Authors

Rick Cooper, PDA Pro

Agenda

How to Build a Following

• Post Valuable Content

• Tips to Follow People Who Will Follow Back

• Who to Follow and Who Not to Follow

How to Market Your Business on Twitter®

• Value Tweets™ vs. Money Tweets™

• Blogs and Lead Capture Pages

• Techniques to Use Twitter® in Your Marketing Campaigns

How to Develop Customer Relationships on Twitter®

• Creating Social Currency

• How to Communicate Authentically

• How to Attract Clients, Generate Leads and Acquire New Clients Online