Seminar ID: 103513

15 Ideas for Anchoring Your Marketing Approach Around Customer Behaviors and Preferences

15 Ideas for Anchoring Your Marketing Approach Around Customer Behaviors and Preferences

You will Learn:

  • Acquisition: Accelerate database growth with powerful social tactics
  • Nurture: Get more personal and help buyers progress along their journey
  • Conversion: Understand customer context and provide more relevant offers
  • Loyalty and Advocacy: Deliver superb experiences that boost lifetime value

Today, customers control the buying journey, a trend that has accelerated with the increased sophistication of mobile devices. Customers decide where to research, how to buy and when to purchase and they have higher expectations than ever. Learn how you can better connect relevant data, personalize engagement and move to a more customer-centric approach that will help you meet and exceed these expectations.