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Ways to Wow: Personalizing the Customer Experience with Video

OnDemand Webinar (33 minutes)

In today's marketplace, it takes more than just a good message to capture the attention of your key prospects. Video has emerged as one of the hottest trends in B2B marketing and sales thanks to its ability to connect with audiences on both a rational and emotional level. But more than just a new way to deliver same message, video unlocks our ability to tell better stories, to develop greater empathy with our customers, and to deliver personalized experiences that drive action. Join Tyler for this fast, fun, and fact-filled session to learn how top B2B marketers at companies like Lenovo, Microsoft, McKesson, Salesforce, Citigroup, Marketo and others are creating exceptional video experiences to wow their audiences and deliver on the promise of being customer obsessed.

Authors

Tyler Lessard, Vidyard

Agenda

Learn How to:

Use Engaging Top-Of-Funnel Videos to Better Connect With Audiences and Drive Greater Engagement

Leverage Hyper-Personalized Video Content Throughout the Buyer's Journey to Boost Conversion Rates

Use Personal Video Messaging to Help Your Sales Team Increase Response Rates by 300%