Best Practices for Getting Email Delivered
|OnDemand Webinar||$149||Add to Cart|
Effective email marketing builds on top of solid email delivery practices.
Prior to executing content based strategies that aim to maximize customer engagement, take the time to understand how the mechanics of delivering email directly affects your ability to reach customers. This on-demand webinar will arm you with the knowledge you need to ensure your email marketing efforts are not hindered by suboptimal delivery practices.
5 Reasons to Order
- You will learn why people talk about deliverability.
- You will learn how to separate delivery from content and how recipient permission ties them together.
- You will learn the often-neglected basics behind successfully delivered email.
- You will learn how marketers can leverage delivery metrics to improve overall success.
- You will learn why delivery capacity shapes how email marketers think about email.
AuthorsTim Draegen, Message Bus
Making Sense of the D-Word - Deliverability
Content Is King but Delivery Gets You There
Why Delivery Matters
Delivery = Transport + Acceptance + Identification
Make Yourself Easy to Identify!
Sidebar: Insert Reputation Here
Delivery Things You Can Measure, and Why
Beyond the Inbox 1 - Aim to Deliver Content to Where User Wants It
Beyond the Inbox 2 - Email (and Delivery) as Just Another Brand Asset