Google® AdWords® can be a very efficient way to advertise and market your product, since it allows you to advertise just when someone is searching for the product that you have. However, if you don’t know some of the techniques and psychology involved in using it, you can waste a lot of money. Purchase the reference materials Google® AdWords® editor and find out some tips that will save you from wasting money on your Google® AdWords® campaign. In this reference set, you will learn about some of the techniques that make a Google® ad campaign effective.
Jonathan Hochman, Hochman Consultants
Patrick O’Malley, Patrick O’Malley Social Media Consulting