Proven YouTube® Marketing Strategies

Overview

With more than 100 million viewers watching 15 billion videos each month, YouTube® is more than just a destination for viewing home-made video blogs and funny animal videos – it is a powerful marketing platform for almost any type of business. With relatively low upfront costs and a huge potential audience, YouTube® presents a significant opportunity for all online marketers. In these reference materials, YouTube® for Business author Michael Miller shows how to incorporate YouTube® as part of your online marketing strategy. You’ll learn the various ways to promote and support your business via YouTube® videos; what types of videos you can create; how to attract viewers to your videos; and how to make money from your YouTube® videos. You will gain a solid foundation for implementing a YouTube® marketing strategy -- and some new ideas for creating effective online videos! 5 Reasons to Order • Learn how to start shooting YouTube® videos – on a small budget • Discover what types of videos work best on YouTube® – and what types of videos are destined to fail • Find out how to gain new customers and generate revenues from your YouTube® videos • Learn how to promote your videos on the YouTube® site • Discover how to integrate YouTube® videos into your overall online marketing plan

Authors

Michael Miller, The Molehill Group